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LTV Calculator
Calculate Customer Lifetime Value, gross-margin-adjusted LTV, LTV:CAC ratio, and payback period. Update any field for instant results.
LTV
$5.0K
ARPU ÷ monthly churn rate
Gross-Margin LTV
$4.0K
LTV × gross margin %
LTV : CAC
16.5x
Efficiency of acquisition
Payback Period
3.8 mo
Months to recover CAC
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